Do you want to sell a home in Harrisonburg or Rockingham County?
To sell a home in Harrisonburg or Rockingham County requires a combination of key strategies that the Kai Degner Homes Team prides itself in providing home sellers. The Harrisonburg-Rockingham County area is in a buyers market, which means selling real estate is a competitive process – only a combination of best home-selling strategies guarantees that your home is best positioned to sell (see the latest Harrisonburg-Rockingham County Real Estate Market Analysis).
The Kai Degner Homes Team focuses on key strategies to sell a home in Harrisonburg or Rockingham County. There are many things you cannot change about your real estate, each of which may make your real estate more attractive or not (location, layout, neighborhood, slope of yard, the market, etc). The Kai Degner Homes Team Key Strategies are based on what IS in the home owner’s control.
Professional photography can best present your home so online searchers will come to see your home.
- SMART Presentation – Make Your Home Shine!
Your best opportunity to sell a home is when a potential home buyer comes to see inside! What are the most important characteristics that buyers notice? What should you fix before putting your home on the market? Should you paint or not? How can you best stage your home? The Kai Degner Homes Team knows these answers, and we work with home owners to prepare their home to shine when someone visits the home! - SMART Marketing – Be Where the Buyers are Looking!
So, how do you get people INTO your home to see it?! That’s where the Kai Degner Homes Team‘s comprehensive, strategic marketing plan comes into play.- Professional photography is critical: you should demand it, and we don’t settle for anything less (look at the amazing photography included in this article).
- Strategic online advertising is an absolute priority – almost 90% of home buyers searched online during their home search (that’s why professional photography is so important). Do you know what the Top 10 Real Estate websites are? We do – and your property will be featured on them.
- Strategic print advertising. Did you know only 3% (yes, THREE PERCENT) of buyers said they bought a home because they saw it advertised in print (like the newspaper)? News flash: just printing newspaper advertisements is NOT effective marketing to sell a home today. We balance print advertising so it is focused, and helps actually sell a home – we don’t rely on it too much (that’s a mistake).
- Much more! Contact us to learn about the rest of our marketing strategies to sell a home in Harrisonburg and Rockingham County (we’re obviously not going to put ALL (or even most) of our best marketing strategies on this page – we want to share those in person with you!).
- SMART Pricing & Market Analysis – The Most Important Decision to Sell a Home
At what price should you sell your home? How much higher than you are willing to take should you price your home? This is the most important part of selling a home in Harrisonburg and Rockingham County. It is no secret that this is not the best market for your home to sell: the average home sits on the market for over 200 days – many times because it’s priced too high. This doesn’t mean you need to give your home away. We are going to do the detailed research to show you how to price it so you can sell your home and get the most the current market will bear. We will be honest and upfront with pricing, and give you the facts, to make a smart decision on pricing. - SMART Innovations – What can YOU offer that NO ONE else can?
What are some creative ideas that work in your home? What can you offer that no one else can? We will identify these and use them to sell your home in Harrisonburg and Rockingham County. - SMART Negotiating – Let’s Make a Deal
A home for sale that is marketed correctly, shines at the showing, and is priced competitively will receive an offer from the prospective buyer. The Kai Degner Homes Team helps evaluate the many different components of the offer: price, closing date, financing contingency, home inspection contingency, personal property requested, and more. Negotiations and communication will continue through closing. - BONUS Strategy – The Kline May Realty Company of Real Estate Agents
The Kai Degner Homes Team is proud to be part of Kline May Realty, the highest producing real estate brokerage in Harrisonburg and Rockingham County. No other brokerage in the area sells more residential real estate than Kline May Realty (contact us for evidence of that claim – we’re happy to provide it). Our agents work together extremely well, and assist each other in helping home buyers and sellers meet their goals.
If you need to sell a home in Harrisonburg or Rockingham County, give the Kai Degner Homes Team an opportunity to earn your business. We only get paid when we sell your home, and we put your interests first.
We know you have many options for real estate agents to sell your home, so we are prepared to give a full presentation of how we would prepare, market, price, and position your home so you have the best chance to meet your goals.
Contact us today - call (540) 442-0316, email Kai.Degner@KlineMay.com, or use this simple form. Let’s start a conversation about how to sell your home in Harrisonburg or Rockingham County.
