Valley 4th in Harrisonburg

"I want you at Valley 4th in downtown Harrisonburg" - Kai Degner

Valley 4th in downtown Harrisonburg is largest Independence Day celebration in the Shenandoah Valley. Come downtown on July 4, 2011, for a full program including the reading of the Declaration of Independence, a 4th of July Parade, food, and fireworks. I’ll be in the dunking booth from 3:00-3:30 for anyone wanting to try their aim!

 

Valley 4th is organized by the Harrisonburg Downtown Renaissance and sponsored by a number of community businesses and organizations

July 4th, 2011 Schedule of Events

Official schedule online at Harrisonburg Downtown Renaissance

12 Noon - Reading of the Declaration of Independence by David Hatmaker at the East door of the Court House. Presented by the Sons of the American Revolution, Fort Harrison Chapter, for the 16th consecutive year.

12:30 p.m.  “Hidding Secrets of Harrisonburg” Walking Tour by Dale McAllister

2:00 – 4:00 p.m.  Cruise In sponsored by the Harrisonburg Rotary Club

3:15 and 4:00 p.m.  Court Square Theater hosts No Strings Attached, which include two 30-minute live improvisational comedy shows. Free admission.

4:00 – 4:30 p.m.  Asbury United Methodist Church presents “Musical Fireworks” including Sousa’s Stars and Stripes Forever arranged for organ duet. The concert will benefit the Blue Ridge Area Food Bank. Admission is free. (Attendees are encouraged to bring non-perishable canned goods)

4:00 and 7:30 p.m.  Free concerts in the First Presbyterian Church parking lot. Southern Gospel Quartet “Calvary’s Mercy”

4:30 – 7:30 p.m.  Children receive free admission to the Explore More Discovery Museum. To learn more about the museum, click here.

5:00 p.m.  The Nelson Rocks Outdoor Center Parade will begin at 5:00 p.m. The parade travels from the City Municipal Lot to the Rockingham County Administrative Office Building.

Grand Marshal: Martha Bogle, Superintendent of the Shenandoah National Park
Parade announcer and concert emcee: WSVA’s Mike Schikman
Parade music: Performed by City of Winchester Pipes and Drums

6:00 p.m.  Pie Eating Contest

6:30 – 9:30 p.m.  Enjoy live music at the Concert Stage

6:30 p.m. – National Anthem by Dave Napier
7:00 p.m. – Downbeat Project
8:30 p.m. – DJ Wiliams Projekt

3:00 – 8:30 p.m.  Family Fun Activities, which include:

Dunk a local celebrity in the Dunking Booth
Massanutten Adventures Climbing Wall
Free face painting by Rosie the Clown sponsored by StellarOne (3-5 p.m.)
Cow Train Rides by Hess’s GreenHouse
Large Inflatables at the First Presbyterian Church, including a jumping tent, obstacle wall, and a double slide more than 20 ft. tall and more!

3:00 – 8:30 p.m.   Food and craft vendors open with an assortment of goodies.

3:00 – 10:00 p.m.  Beer Garden presented by VA Eagle Distributing Beer Garden, located in the Bank of America parking lot. 2 ID’s required. Children are permitted if accompanied by adults. Beer tickets are $3 each or or 2 for $5.00

10:00 p.m.  Grand Fireworks Finale from One Court Square in downtown Harrisonburg

See you on July 4th at Valley 4th in downtown Harrisonburg!

Capital Alehouse Coming to Harrisonburg

Well, the weekend rumors are confirmed: Cally’s will become another location for the Richmond-based Capital Alehouse.  Renovations will begin July 12, with an opening expected on Harrisonburg’s Court Square in October.

Harrisonburg marks the fifth location for the Capital Alehouse, with others being in Richmond, Innsbrook Fredericksburg, and Midlothian.  It also marks the only non-locally owned chain restaurant in downtown Harrisonburg since (I think) the Daily Grind had a coffee shop on Court Square.

I’ll certainly miss Harrisonburg’s Cally’s (which I still call Calhoun’s most of the time), and having locally-brewed beer on tap.  That said, I’ve enjoyed my experiences at other Capital Alehouse and will be curious how the renovations and new menu impact downtown.

Capital Alehouse Harrisonburg

Here’s the press release, from VAcraftBeer.com:

PRESS RELEASE
FOR IMMEDIATE RELEASE
Contact: Matthew Simmons
Phone-804-822-3072
matt@capitalalehouse.com

June 16, 2010
www.CapitalAleHouse.com

Capital Ale House announces an agreement has been made to open our company’s fifth restaurant to be located at 41-A Court Square, Harrisonburg, Virginia 23801. This location is the current Cally’s Restaurant and Brewing Company. Capital Ale House will take possession and begin renovations on July 12, 2011 with a projected opening in October 2011.

This location will employ 70 staff members and will feature more than 100 fine ales and lager beers from Virginia and around the world on draught, two dining areas, banquet space, darts and billiards and a rooftop deck.

We are proud to join the many great restaurants, shops, galleries, museums, theaters and historic landmarks that make Downtown Harrisonburg a thriving destination.

For more information please contact Matthew Simmons.

 

Appointed to Governor’s Foreclosure Task Force

I was honored to receive a call on Thursday stating I have been appointed to Governor McDonnell’s Foreclosure Task Force as the Virginia Municipal League’s representative. The Foreclosure Task Force, “serves as an advisory group to the Governor, and its findings and results will help inform the work of the Governor’s Housing Policy Initiative.”  The next meeting is Tuesday in Richmond.

VHDA Virginia Foreclosure Trends March 15, 2011 Source: http://www.virginiaforeclosureprevention.com/pdf/Review_of_Virginia_Foreclosure_Trends_03152011.pdf

About 18,000 foreclosured properties were on the market in Virginia in March 2011 (Source: VHDA).

My involvement in the Governor’s Foreclosure Task Force comes about after having recently attended the Virginia Municipal League’s Legislative Policy Committee meeting.  As a city council member, I represent Harrisonburg on this VML committee, which focuses on promoting, amending, or defending against the passage of policies by the Virginia General Assembly depending on their impact on local municipal governments.  At that meeting, the committee was presented with a budget analysis and projection.  The bottom line was this: local government revenues will recover much more slowly than state revenues.

At the state level, tax revenues are largely from sales tax and income tax.  The “ups and downs” of these revenue sources are felt just months, maybe even weeks, after the state’s economy ticks up or down.  This is in stark contrast to local government revenue, which comes in much larger proportion from property taxes.  Property taxes are based on assessments, which we know lag behind because homes are only reassessed in many Virginia communities every two years (Harrisonburg is now reassessing annually).  So, if prices are on the upswing, local governments don’t see higher revenues until two years later.  However, if they are on the downswing, property owners can feel frustration that assessments seem higher than the market value of the property.

In Harrisonburg and Rockingham County, for example, we’ve seen about an 8% drop in average home prices in the last two years.  That’s much better than the national average over the same period of time, but it’s still significant: as real estate is reassessed, the new property assessments will reflect the lower average prices – and local property tax collections will reduce accordingly.

Harrisonburg’s 2011 Adopted Budget projects real property taxes to total about $22.8 million.  An 8% reduction would be $1.8 million.  Rockingham County’s 2010-11 Budget projects $64.7 million collected in general property taxes.  An 8% reduction in these revenues would mean about $5.2 million fewer dollars.

Indeed, the Daily News-Record reported on November 23, 2010, that, compared to 2009, “single-family homes [in Harrisonburg] declined 1.4 percent and townhouses dropped 0.3 percent, according to city officials.”  As reassessments continue, it can be expected that they will continue to decline.  (Keep in mind, these are averages. Some subdivisions have decreased much more, while others have increased slightly in value.  From the same DNR article, “Old Town’s assessed value increased by 0.8 of a percent.”)

If home prices were to begin rising today, assessments – and property tax revenue – wouldn’t correspond for another year or two.  So while the local budget did not see an immediate decline in property tax revenue in 2008, it will see a decline for a couple years past when traditional economic indicators (sales and jobs) turn around.

Keep in mind why this matters: the general rule is that property taxes are the primary way for municipalities to fund education.  Indeed, the same Harrisonburg budget that projects $22.8 in property tax revenue includes $24.9 million budgeted for Harrisonburg schools – over 90% of school funding is provided by property taxes.  Declines in property tax revenue thus have the potential to negatively impact resources available for perhaps the important investment communities can make: educating our youth.

So, given that foreclosures are a major negative driver of home prices and eventual lower assessments (read: school funding), working to remedy and expedite the lengthy, convoluted, and error-ridden foreclosure process should be a top priority for those in local government.  Consider this recent scenario in Harrisonburg (true story):

A Harrisonburg property owner could no longer pay her mortgage, and put her home on the market about a year ago.  It became clear given current market rates, it will likely sell as a short sale.  This means the market value would be less than what the property owner owes the bank.  In this scenario, the lending institution needs to give a “third party approval” for any offer less than what is owed to them.  The property had two offers, both well over $100,000, for the better part of six weeks.  The bank never responded to these offers, and the property was auctioned off at the Court House steps for $75,000.  The result was a foreclosure and much higher deficiency for the property owner and depressed property values for the nearby homes (yes, the bank also lost over $25,000 but I’m less concerned about that).  All because the bank, for whatever reason, wouldn’t process or accept the higher short sale offers.

This circumstance is inexcusable in my mind, foremost because of its detrimental financial impact to my constituents and their families, and furthermore because of its long-term impact on our available education dollars.  It is a circumstance I have seen all to often from my front row seat as a real estate agent -and I can only imagine how often it plays out throughout the entire Commonwealth.  One hint is included in the Review of Virginia Foreclosure Trends from the VHDA:

While delinquency levels have peaked and begun to decline, processing issues have caused foreclosure inventories to again grow.  It will take substantial time to fully resolve the inventory of distressed loans and properties. – VHDA

I am eager to explore how the Commonwealth can address these processing issues, and the myriad of other issues associated with foreclosures.  Thus, I am pleased and honored to bring the local government perspective to the Governor’s Foreclosure Task Force on behalf of Harrisonburg and the Virginia Municipal League.  I’m also looking forward to learning from the experienced members, who have been working on this issue for many years and decades.

For those of you interested in recent statewide data and trends, check out the March 15, 2011 Review of Virginia Foreclosure Trends from the Virginia Housing Development Authority.  I look forward to the latest numbers on Tuesday at the next meeting of the Governors Foreclosure Task Force.

What are your experiences with foreclosures in the Harrisonburg-Rockingham area?  What are your questions and insights?

Harrisonburg Amphitheater Proposal – What do you think?

Harrisonburg Amphitheater Rendering

This is a preliminary vision of a Harrisonburg ampitheater presented to the Harrisonburg City Council on June 14, 2011. The map was printed in the Daily News-Record's e-edition on June 16, 2011 courtesy of the Downtown Dining Alliance and the Harrisonburg Downtown Renaissance.

On Tuesday evening, Dave Miller presented to the Harrisonburg City Council a vision for an amphitheater in downtown.  This presentation has been covered by both the Daily News-Record and WHSV since then, and I know it is sparking interest and questions among many people in the community.

The project proposal, in its current form, includes building a stage across from Blacks Run near the Harrisonburg Electric Commission on what is currently the Municipal Parking Lot.  The stage location would place the audience of 3-7,000 people be on a new green space between it and the current Turner Pavilion (the Farmers’ Market Pavilion).  A new parking lot would be built on the other side of Turner Pavilion on the space commonly known as the, “grassy area across from the Daily News-Record.”

The idea for an entertainment venue has been discussed for years, but this is the first time such a vision was officially presented to the city council for review. The presentation puts the vision “officially” into the public sphere so we can explore its feasibility and potential impact.   Judging by the calls and emails I’m getting, people are paying attention to the process surrounding the decision!

The city council did not agree to commit specific resources to this Harrisonburg amphitheater project at this early stage, after seeing just for the first time this specific presentation and request.   We are proceeding cautiously, and plan to discuss the matter again at our next city council meeting.

For me, like many people in Harrisonburg, there are a number of questions that need satisfactory answers.

  • What do city voters think about having an amphitheater and entertainment venue downtown?
  • How much will it cost the city tax payers?
  • What is a reasonable and conservative estimate of revenue and expense for operations?
  • How much private financial support is there for the project?
  • How can parking be accommodated – not just for normal uses but for the anticipated well-attended events?
  • How exactly would the lease and operation be assigned?  Who owns the venue?
  • What have been the positive impacts and challenges with other such venues, like in Charlottesville?
  • How does such a venue contribute to the goal of revitalization of downtown?
  • Does such a venue support local businesses and jobs?
  • Are there different scales of the stage and build out that could be considered based on the costs and benefits (i.e. what would a two million dollar solution look like vs the proposed five-to-seven million dollar solution)?
  • How much tax revenue would the city collect from the economic impact of such a venue, and what might the payback time be for any investment the city might make in the project?
  • How many large events per year can we really expect to fill the venue?  At what ticket price?
  • What will the traffic impact be during large events?
  • What will the noise impact be for surrounding neighborhoods?

Without satisfactory answers for questions like these (and other questions not listed), I do not anticipate the Harrisonburg amphitheater project will proceed.  However, if there are reasoned and supported satisfactory answers and feasible solutions to the anticipated challenges, the Harrisonburg ampitheater venue ought to at least be given serious consideration – an “up or down” vote.

The challenge today is we don’t have all the answers to these questions – indeed, we haven’t even identified all the questions yet!  For my part, I would like to see a path forward for doing this research and to get reasoned estimates and a comprehensive proposal in place.  If that research shows the project is not viable for certain reasons, we can move away from the vision with a clear explanation of why.  If that research proves a viable way for an amphitheater to function, a more comprehensive plan can be put forward to the public and to the council for consideration.

At the next city council meeting, I anticipate we will discuss in more details how to best begin answering these questions.

In the mean time, I’m curious what your thoughts are on the Harrisonburg amphitheater project.  A number of you are catching me at work or in our fine local establishments, and some have begun emailing.  Obviously, feel free to continue to do that – but also feel free to leave your comments and thoughts below.  It’s an important conversation and your input is valued.

What’s the Harrisonburg-Rockingham Brand? Survey Results

Rockingham County Court House in Harrisonburg

The Harrisonburg-Rockingham metro area is undergoing a branding exercise to determine how to introduce and frame the region in a concise manner that captures all of its many assets for working and living.  Harrisonburg and Rockingham County released a joint statement today with the results of a branding survey that had 241 respondents.  Here is the release in full.

HARRISONBURG, Va., June 15, 2011 – Respondents to an online branding survey identified the topographical beauty, values, sense of family and community, economic opportunity, and quality of life as the key attributes of the Harrisonburg-Rockingham Metropolitan Area.

The findings are consistent with the results of more than 65 in-depth interviews and a subsequent brainstorming session with more than 40 area residents, which were conducted to aid development of a brand for the Metro Area.

A total of 241 respondents took the survey. The survey found:

  • Ninety-five percent (95%) of the respondents strongly or somewhat agree that the Metro Area is “among the most beautiful places to live.”
  • Nearly 90 percent (89.8%) of the respondents strongly or somewhat agree that the Metro Area “benefits from having a slower pace of life than larger cities.”
  • Nearly 84 percent (83.7%) of the respondents strongly or somewhat agree that “the beauty, the pace of life, the people, and the policies of the Metro Area contribute to its success in economic development and tourism.”

“The survey results show that residents appreciate the Metro Area on several levels,” said Joseph S. Paxton, Rockingham County administrator. “Now our challenge is to combine the beauty of the area, the character of its people, and the attractive economic climate in a brand that can be used to encourage tourism and invite outside businesses and industries to invest here.”

“In coming days, we will study the survey results carefully, work with the task group, and move forward with the Council and Board to develop a brand that accurately captures the unique nature of our community,” said Harrisonburg City Manager Kurt D. Hodgen. “The City and County also want to thank everyone who has provided opinions and suggestions.”

One survey question asked respondents to rate words and phrases that had been suggested by city and county residents for inclusion in a brand. The respondents gave high marks to terms that described the area’s location as well as words that characterize the community’s personality. The three terms rated the highest were “Virginia,” “Shenandoah Valley,” and “heart.”

The online survey was launched May 19, and city and county residents were invited to provide their input on a Metro Area brand. In addition to ranking certain terms, respondents also suggested new words and phrases that were not identified in the interviews and brainstorming session. Nearly half of the respondents submitted comments containing potential brands.

A brand is a critical component of a marketing campaign. A brand is a phrase, often depicted in a memorable graphic treatment, which captures the essence of a location, company, or product.

The Metro Area’s brand is expected to be finalized and unveiled later this summer.

###

Newest Harrisonburg Taxi Cab Service

Checkered Cab Harrisonburg Taxi

Catching a taxi cab in Harrisonburg has never been easier, as a new taxi company has opened to serve all area residents, including James Madison University and Eastern Mennonite University.  Checkered Cab is the newest Harrisonburg taxi cab service.

Russell Presnell, a veteran taxi cab driver in the Harrisonburg area, is the owner of Checkered Cab.  “I wanted to open a taxi cab company in Harrisonburg that has high quality service to anyone at any time to get anywhere in the area,” says Presnell.  “The difference for Checkered Cab is our drivers: who only hire the very best taxi cab drivers, drivers who have experience, love their job, and pride themselves in customer service.”

Besides the everyday uses riders might have for a taxi cab ride, the Checkered Cab website advertises some creative ways to take advantage of their service, including letting their driver drop you off and pick you up from a tubing trip on the Shenandoah River.

The bright orange-colored taxi cabs are hard to miss in Harrisonburg, especially while they wait for needy riders in downtown.  The distinctive logo grabs people’s attention, too.  But that’s not the only way Presnell is making his company stand out.  Social media and short videos are part of the strategy.  The Checkered Cab Facebook page is approaching 100 fans already.

Part of the Facebook appeal is short (less than a minute) videos with seemingly random snippets that interest the viewer just long enough before the ending logo, phone number, and narrated “Checkered Cab.”  In addition the historic Harrisonburg video aimed at JMU graduation attendees (included in this post), one commercial shows Presnell offloading trash at the dump with French commentary, and another has directions for how to “renegade” a beer (with a reminder the drinking and driving is a no-no and Checkered Cab is ready assist anyone who needs a safe ride).

The Checkered Cab taxi service serves the Harrisonburg-Rockingham area.

 

 

#55: Attend Green Jobs for the Shenandoah Valley Panel

“Green jobs” is a broad term and can mean many things – but we know they are desirable and valuable for our region.  Here is a great opportunity to learn about economic development efforts in the Shenandoah Valley region, especially in Harrisonburg and Rockingham County.  I’ll be at the Harrisonburg City Council meeting at the time and thus won’t be able to attend, so I hope someone can take good notes for me!

June, 2011: Green Jobs Panel Discussion

When: Tuesday, June 14th, 7:00 PM
Where: Clementine Cafe, Harrisonburg

Join us to learn more about current opportunities for green jobs, education and training opportunities, and what each of us can do to encourage our state and local representatives to make green jobs a priority.

Green Jobs for the Valley panel participants include Erik Curren, advocate and marketer for green  industry in the valley; Sharon Johnson, Director of Regional Workforce  Development for the Shenandoah Valley, and Ivy Main, specialist on renewable energy with the Virginia Chapter of the Sierra Club.

About the Panelists:
Erik Curren publishes Transition Voice (http://transitionvoice.com), an international online magazine about peak oil, climate change and the transition to a clean energy economy. He is also co-founder of Transition Staunton Augusta, a citizens group dedicated to helping the central Shenandoah Valley become more self-sufficient in the goods and services we use every day through local food and other pillars of a strong local economy. Erik ran as the Democratic candidate for the 20th District seat in the Virginia House of Delegates in 2009 on a platform of green jobs and creating a Green Enterprise Zone in the Shenandoah Valley. He runs the Curren Media Group (http://currengroup.com), a green marketing agency that represents the installer of the largest solar array in the state (located at EMU in Harrisonburg) and a variety of local small businesses.

Sharon Johnson is Director, Regional Workforce Development for the Shenandoah Valley Workforce Investment Board, Inc. and Director for the Shenandoah Valley Energy Partnership (SVEP) initiative funded by a $5 million grant awarded through the U.S. Department of Labor. She has more than 20 years experience in corporate training, workforce development planning, consulting and project management working with the public workforce system, economic development, and the community college system.

Ivy Main has been an advocate of offshore wind energy with the Sierra Club since 2007. She was the lead author of the Sierra Club’s guidance for the siting of offshore renewable energy and transmission projects, published October 2010, and has produced videos and presentations about offshore wind that are used to educate east coast activists and the public. She currently serves as the Virginia Chapter’s Renewable Energy Chair as well as its Vice Chair and Legislative Chair and is active in lobbying for policies to support the development of offshore wind in Virginia. Ivy is a lawyer and a freelance writer and editor. Her background includes work as an attorney in private practice and with the U.S. Environmental Protection Agency, and five years as a newspaper columnist. She received her bachelor’s degree from Oberlin College and her JD from Boston College.

Harrisonburg’s Wetsel Complex Wins Downtown Impact Award

My good friend John Eckman at the Valley Conservation Council recently posted about the 2011 Better Models for Development Awards, which recognized 12 projects in the Shenandoah Valley that are, “examples of how to grow in ways that respect local character, create livable communities, complement historic resources, and conserve natural assets.”

“We seek to honor projects that show successful innovation right here in our backyard,” said Sara Hollberg, author of the Valley Conservation Council’s book, Better Models for Development in the Shenandoah Valley 2010.  “Each developer [Read more...]

Harrisonburg Dedicated an Appalachian Trail Community

Harrisonburg is the latest city to be dedicated an Appalachian Trail Community! The Appalachian Trail Conservancy makes it official at this upcoming Fridays on the Square in downtown Harrisonburg, so come to Court Square at 6:30pm on Friday for the dedication ceremony and stay for live music from Eric Brace and Last Train Home! 

[Read more...]

Friendly City Food Coop Opens! Has Everything for a BLT You Can Feel Good About.

Harrisonburg's Friendly City Food Coop has everything for a BLT. The fuzzy card is the FCFC member card.

It’s been years of visioning, fundraising, planning, and hard work to get to a simple Facebook status update from Suzi Carter: “o-p-e-n.”  Anyone involved would immediately know what she meant: the Friendly City Food Coop is open!  The downtown Harrisonburg grocery store is ready for customers.

I walked in and was given my Friendly City Food Coop Member Card, from a box that had over 1200 member cards still to give out (that’s how many people became members before the store even opened! (no, you don’t need to be a member to shop at FCFC)).  I walked in hungry, which is always a mistake.  It’s amazing how much food and variety they’ve packed into the store!

Now, that's a BLT you can feel good about. Sorry the picture is so fuzzy - by the time I realized it, I already had eaten the subject.

I browsed the aisles before deciding to get the necessary ingredients for a BLT.  The nice thing about that is I knew all the choices would be as local and healthy as possible.  So, B = hardwood smoked bacon, L = green leaf lettuce, T = local tomatoes, and whole wheat bread (all organically grown) went into the basket – and a mere $15.10 trade gave me the BLT ingredients I needed to deal with this hunger.

(Apologies for the poor image quality – by the time I realized the pictures weren’t so good, I’d already eaten my BLT.)

What are YOU buying in your first trip to Harrisonburg’s newest grocery store, the Friendly City Food Coop?